Content Trifecta

A three part structure which confirms the social contract between people through valuing and sharing and creating a non-judgemental space.

0. Offered

The decision to experience content is the our's alone, of course. However, the decision is not based on our evaluation of the content since we've not experienced yet, but on others' judgement, whether it is popular or not, whether the content-creator is known or not. Most importantly, the person who shared the content: we experience it because of their recommendation and judgement of value.

  1. Part One

This is the presentation of already established knowledge, mostly uncontested, received or common knowledge. There is a preview of the later parts. If the content is about the psycho-social condition of the person experiencing the content, the focus is mostly on the individual's psychological state, ie what they can check in their own minds.

We are asked to Value before continuing.

2. Part Two

The content in Part 2 is a more personal account, or a new account or synthesis. It is more or less established by the content-creator. It is perhaps more fluid than Part I because it has not had the same degree of social validation. There is a brief review of Part 1 and preview of Part 3. In terms of the psycho-social condition, the emphasis is on the social.

We are asked to Share before continuing. 

3. Part Three

The content is bleeding edge, unconfirmed, and indeed we may be present to the actual moment of a new thought or feeling or performance. This happens in the mind of the content-creator as it might in the viewer.


This is a non-judgemental space because everyone has previously evaluated and shared; thus we are beyond social pressures and our limited judgements.

4. Repeat

In most cases, material can be reviewed repeatedly, and content may make use of this review or second pass. This is especially meaningful when we consider our reflexive condition. 

All content is live, since you are living while you experience it.

Reflexive Reading

When viewing any content, the person watching or reading it is living. There is a tendency to bias the importance of the author, on their being special in some way, or their conveying of information. However, because of the nature of many of the problems we face, the default status is that we are reflexive conscious beings while experiencing the content. The recipient is the Most Important Person.


A person may be disallowed or discouraged from re-experiencing the content in order to intensify the experience of the content. Like real life, it can't be repeated.


Traditional economic reinforces the commercial value of an expert. An expert is someone who knows more than the lay person, and this fits with doctors, engineers and so on. However, in terms of more complex phenomenon, eg biological systems or psycho-social systems, an expert is conditional. An expert is like an aristocrat who inherited ownership of land; they may not actually be capable of stewarding or farming the land, and yet they have all the social benefits of an elevated position. Or spiritual roles, priests and so on, may lack spiritual skills but occupy their position by dint of qualification.


The Content Trifecta enables the expert in conveying established knowledge (part 1), contributing their own (part 2), but also opens a non-judgemental space to explore (part 3). There is no losing face, or financial security, and invites collaboration.

Social Wisdom

By creating a third part which is financed before it is viewed, we create a non-judgemental space for us. This is importance since we are facing incredibly volatile times, where we must be responsive and socially flexible to deal with the changes ahead. The Content Trifecta provides us with the means of proposing exploratively what to do given worsening events; and more importantly enabling us to explore preventative solutions so that problems do not arise. It would be wise of us to avoid certain levels of global problem.

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